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SGW Hospital Marketing Drives Double-Digit Patient Volume In




At SGW we’re experts in hospital marketing and we get results, time after time, over and over again. Results are demanded of you every day. Is your agency doing their part to support you?

Whether your goal is to increase awareness, general patient volume, departmental volume, or community doc involvement, SGW will deliver for you.

Our coordinated, integrated programs work together like a symphony to drive your marketing communications results to the highest levels possible.

We know that you’re continually dealing with conflicting and ever changing demands, and we know that you need to juggle a thousand priorities every day. But we also know that you need to fill the beds, and differentiate yourself from the competition and build relationships with community docs so they refer more patients, and communicate with customers so they feel confident about the hospital they are being referred to.

We’ve been in business for nearly 30 years, with a client retention averaging 14 years because we become intimate with our clients goals and we make it our responsibility to be meaningful players on the team that achieves their results. And when I say results, I mean real quantitative results …the kind that result in year-end bonuses, or at least in a higher level of respect from the financial folks when the budget trimming scalpel comes out.

So whenever I hear claims like that, I like an example. Here’s a couple for you… Breast care patient volume increasing by 23% at a major central Jersey hospital since our new campaign launched just a few months ago.

Or our cyber knife campaign which included print, TV, radio, online and outdoor being directly credited with 50 cases in the early weeks of the campaign alone. Or our wound care campaign being credited with increasing patient volume by 15%, with patient interviews revealing that our marketing was effective in shaping their perception and choice of a hospital.

Or ED visits increasing by more than 15 times for a northern NJ hospital that needed to target a neighboring town that was sending its business elsewhere. So if you’re tired of so called partners that don’t feel your pain, give us a shot. We won’t let you down.

We walk thru fire to help our clients meet their goals and we’ve got the results and the burn marks to prove it.

So make a few minutes to meet with us …there’s no bait and switch, and there’s no B team at SGW. You’ll be meeting with a partner who will be with you throughout the relationship. Share your pain with us, I promise we’ll make you feel better.

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